Florida housing market

News & Article

Real estate marketing in 2026 showing a home with an American flag and digital marketing icons

Real Estate Agents

What Real Estate Marketing Actually Works in 2026

Real estate marketing in 2026 is changing fast. Learn what actually works today, from branding and video to relationships and local market expertise.

January 26, 2026 8:57 am

Mortgage

Two Major Changes Could Reshape the Housing Market in 2026

Two major developments — limits on institutional homebuyers and a proposed $200B mortgage-backed securities purchase — could impact mortgage rates, competition, and affordability in Florida in 2026.

January 15, 2026 11:00 am